Enhoma

Our Journey

Revolutionizing our standards to enhance growth
2021 – 2023
Participated in the American Coating Show and commenced our business in the North American market.
New additions made to our vast array of products:
  1. Hydroxyl Alkyl Amide - Non-Hazardous Curing Agent for Pure Polyester Chemistry
  2. One-shot Pure Epoxy Matting Hardener for 20-25 gloss at 60-degree angle.
  3. GMA-based matting hardener for dead matt finish in pure polyester powder coatings with excellent weatherability.
  4. Acquired land for a new manufacturing unit.
2019 – 2021
Started gaining back market share through innovative and cost competitive product lines, coupled with undeniable value proposition.
Expanded its product portfolio with 6 out of the top 10 coating manufacturers in the world present in India independently or through joint ventures. Started exporting to Middle East and Africa.
2017 – 2018
Enhoma Speciality was established as a new entity after major organizational restructuring.
New strategies and vision were implemented to combat dumping challenges. Product portfolio increased from 4-12 products. uGetTM Brand was created to establish a definite brand identity for its product offerings.
2011 – 2016
Coatrawmat started facing severe disruptions
Indian markets started facing continued dumping from foreign manufacturers against conventions laid out by the World Trade Organisation. Competition moved to unfair means of doing business by offering chemicals in India at unreasonably cheaper prices, leading to Coatrawmat's drop in market share.
2005 – 2010
Started exporting powder coatings additives to Middle East, Africa and Far East.
Commenced partnering with Defense Research and Development Organization, India’s premiere Government Agency for Defense Research. Developed and introduced speciality composite resin systems for critical military use.
1999 – 2004
Coatrawmat Chemical Co, an entrepreneurial Partnership venture, was started in Kolkata, India.
The company pioneered Indian manufactured Matting Hardeners and Matting Agents for powder coatings. Became a market leader in the domestic market, with a 76% market share for the category.

Our Expansion Plans in India

We have acquired land for the expansion of our operations to meet demands for our speciality products. We strive to create a business that propagates sustainability values with a strong proclivity to consumer satisfaction. Having an alternative site will catapult us in our venture and mitigate supply chain hurdles by 2025.

Our Expansion plans beyond India

We plan to boost our marketing capabilities and increase the footprint of Enhoma’s products in new geographies such as Europe, Far East Asia, and South America.
We aim to successfully set up a production distribution center in North America to expedite expansion into the region.

We Operate Globally

With targeted approach to introduce new products every year, we aim to evolve with changing times.
Scroll to Top